Writing things down -
Is the new thinking them.
Growth Notebook is a tool that increases productivity and develops mindset habits for busy entrepreneurs. My role was to research, design, and develop the overall visual aesthetic for all future visual branding and marketing efforts, as well as design and customize a responsive e-commerce website to educate users on the products and encourage sales.
Project Details
Project Type
Visual Brand Identity + Web Design
Visual Brand Identity + Web Design
Client
Alia O'Neal + Morgan DeBaun
Company
Connibee Designs
Role
Freelance Designer
Mission
My role was to research, design, and develop the overall visual aesthetic for all future visual branding and marketing efforts, as well as design and customize a responsive e-commerce website to educate users on the products and lead to sales.
My role was to research, design, and develop the overall visual aesthetic for all future visual branding and marketing efforts, as well as design and customize a responsive e-commerce website to educate users on the products and lead to sales.
Solution
Established the visual brand identity by refining and developing responsive logo designs, selecting primary and secondary color palettes, typography combinations, and patterns to be used consistently throughout the brand. Delivered a brand style guide and designed and customized a Shopify e-commerce store.
Lessons Learned
I am always up for a challenge and new opportunities to learn. This project was a great opportunity to combine website customization with basis html, css, and liquid code modifications to create a website that fit the needs of the client and users. I was able to delve more and expand my knowledge in Shopify's Liquid coding language to modify pages and provide support so the page functioned as designed.
